Transforming Ideas into Impact

Every great marketing strategy starts with a spark of an idea—my passion is turning that spark into measurable impact. With nearly two decades of experience, including 10+ years in B2B tech, I've mastered the balance between creativity and performance.

Forget the stuffy "professional" facade—I'm all about authenticity. As a seasoned marketing leader, I approach each project with a sense of adventure.

From team inefficiencies to workflow hurdles, I've tackled it all. With determination, I've confronted GTM strategies, funnel performance, ad spend, and the challenges of sales/marketing alignment head-on.

Whether you're a startup striving for that breakthrough moment or an established marketing org aiming to reignite funnel performance, let’s chat.

I've helped a variety of tech companies achieve milestones such as IPO, acquisition, and profitability.

My growth strategies contributed to 3x revenue growth during my tenures at several B2B tech companies.

Happeo (VP, Marketing)

Lead quality + 150% | Website conversion + 75% | Paid-social CTR + 73%

2023

Smartly.io (Dir, Growth)

Lead Quality: +91% | Website conversion +113% | Inbound = 65% of pipeline

2019

Vimeo (Dir, Marketing)

Free trials: +250% | MQL —> SQL +133% | YoY B2B revenue +150%

2017

  • “Steve has an innate ability for building demand generation programs that truly deliver measurable impact to the business. He was instrumental in transforming growth marketing on my team and was deeply trusted by the entire commercial team who depended upon him to deliver consistent qualified pipeline quarter after quarter”

    Robert Rothschild, CMO at Botify

  • The eternal tug of war between marketing and sales ends when you have Steve leading marketing and demand generation. Truly understanding both sides and getting them to work together for common goals (and fast!) is a superpower I envy.

    Riikka Söderlund, CMO at Katana Cloud Manufacturing